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SmileReign Privacy Policy

Effective Date: [Insert Launch Date]

Operator: Cal West Dental Lab

Address: 7002 Moody St, Suite 204, La Palma, CA 90623

Email: caldentallab@smilereign.com

1. Overview

SmileReign (“we,” “our,” or “us”) is operated by Cal West Dental Lab.

This Privacy Policy explains how we collect, use, and protect information when you use the SmileReign mobile or web application (“App”).

SmileReign connects dentists, patients, and Cal West Dental Lab to manage and track treatment cases such as aligners, crowns, and bridges.

By using the App, you agree to this Privacy Policy.

2. Information We Collect

We collect only the information necessary to operate SmileReign, including:

  • Information from dentists (case details, patient data, contact info)
  • Basic patient information (name, contact info, case ID)
  • Communication data between patients, dentists, and the lab
  • Technical data (device type, usage logs) for app functionality only

We do not collect payment information, run ads, or use analytics.

3. How We Use Information

We use information solely to:

  • Facilitate case tracking and communication
  • Provide digital treatment plans to dentists
  • Send status updates to patients and providers
  • Maintain system security and reliability

We do not use your information for marketing or advertising.

4. Information Sharing

We do not sell, rent, or share information with outside companies.

Data is shared only as needed between:

  • The treating dentist
  • Cal West Dental Lab (for lab processing and treatment planning)
  • The patient, through their provider

5. Data Security

We apply reasonable safeguards to protect all information transmitted through the App.

Access to treatment data is restricted to authorized personnel and providers.

While we take precautions, no system can be completely secure.

6. Children’s and Minor Patients’ Privacy

SmileReign does not knowingly collect personal information directly from children under 13 years old, following the Children’s Online Privacy Protection Act (COPPA).

Any information about patients under 18 years old is submitted and managed only by their licensed dental provider or legal guardian for treatment purposes.

If we become aware of any direct data from a child under 13, we will promptly delete it.

7. Your Rights

California users may request:

  • Access to their data
  • Correction or deletion
  • Details about how their data is used

Requests can be sent to caldentallab@smilereign.com.

We may verify identity before processing.

8. Changes to This Policy

We may update this Privacy Policy from time to time.

Any major changes will be posted within the App before they take effect.

9. Contact Us

Cal West Dental Lab

7002 Moody St, Suite 204

La Palma, CA 90623

Email: caldentallab@smilereign.com

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